Without reading more than the one article which had shown up in a search, I'd say it's a rather lame site--and I'd rather not be around anyone who finds it entertaining or useful.
One the other hand, it's harmless, with the same sort of ads you might find on any more or less major websites. If you click on the ads, you probably deserve whatever happens.
Lots of useful money saving info like ways to save Kohl's cash. Mainly a light lifestyle-type website, sometimes some good-hearted news stories. Pretty positive overall.
Know-it-all clickbait for those of below average intelligence, ultimately using contrived stories to peddle crap no one needs. Screen overs constantly trying to get your email address...which will be spammed instantly if you're stupid enough to fall for it.
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