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WOT prepares the Community Trust Network for November launch
tor 15 okt 2009 08.37.00 av Deborah S.
WOT members have rated millions of websites based on their knowledge and experiences. Site owners increasingly recognize the important contributions of our active and passionate community and the benefits they can derive from an excellent reputation.
To help site owners use their reputation to the best advantage, WOT is introducing the Community Trust Network this November.
Trust is at the heart of every transaction
For e-commerce sites, maintaining a good reputation is critical to their business success. It increases consumer confidence and helps them attract new customers. The Community Trust Network (CTN) is for websites that have earned an excellent or good rating from the WOT community. We provide site owners with tools to share WOT’s rating information with visitors and to collect feedback and ratings within a fair, unbiased, easy-to-use system that will attract new customers to their site.
What's in it for WOT?
We hope we can earn some income. WOT Services is a real company, but we have been dependent on our investors. We have employees, electric bills, server fees, and we occasionally need paper for our printer, so we hope the CTN will generate some income for us to stand on our own feet, while benefiting site owners.
Our community's support is vitally important to us. You are the most important asset we have, and our first priority is keeping the trust that we have established with you intact. We strive to be transparent in our business plans and keep you informed. Our goal of helping people stay safe on the Web remains the same. Please stand behind us as we launch the CTN. As always, thank you for your important work.
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Kommentarer
Good idea
tor 15 okt 2009 18.02.32 av FlyAquaThat's a very good idea in my opinion. The actual WOT for the user stays exactly the same, showing no changes.
However, this has to be controlled. Website owners must NOT get a way to in any way change their site reputation easier than they can anyway, and of course they should be to lose their good reputation just as easily as usually.
In other words, WOT must stay independent, and not have to rely on website owners having a good rating. (In the worst case, such a thing could lead to something similar to "corruption" (or well, maybe that word doesn't fit properly here) - we all know what NoScript saw themselves forced to do eventually).
When it comes to financing a service, I normally mention the web service "Club Penguin" who looked for "a way to keep the server and the lights on" for their at that time open and mostly free online service - and what they turned into afterwards. That commercialisation should not happen to WOT.
But, as I said above, I do really like this idea since there were many worse ways to get money suggested, from ads to payments...
(And already a couple of weeks ago, it became quite obvious to me that this would come very soon...)
looking at this or this or this or... :-)
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CTN versus Badges (friends)
tor 15 okt 2009 20.47.32 av g7wWhat is the difference between placing a CTN on a website and a dynamic Badge?
If the badge display "Excellent" ratings what more could the CTN offer?
Does this mean a phase out of dynamic badges and just allow the static ones to remain?
Curious minds need to know...
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WOT Services Ltd. - gives us safety through Web of Trust.
WOT Community - gives us security through unity.
Thank you all
- G7W
Re: CTN versus Badges
fre 16 okt 2009 13.50.40 av Deborah S.The Community Trust Network is an expansion on the Friends badge idea. The dynamic badge has been a good way to show visitors to your site that it has a good rating with WOT. Clicking on it leads to the scorecard, and if the person is a WOT user they can rate and comment there.
The CTN tool set includes a badge and Rate us buttons; a CTN certificate; a rating and comment area; and reputation alerts. Plus, a CTN member notice will show on the site’s scorecard, and there will be a special CTN icon in search results and on the add-on.
A change we have made is that visitors to the site who do not have the WOT add-on can rate and comment using the feedback tool. This will encourage customers and visitors to leave their feedback on-the-spot. It will look like this:
We will eventually phase out the dynamic Friends badge, and offer the dynamic badge users an extended trial of the CTN. The static badge will remain.
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fre 16 okt 2009 14.29.15 av FlyAquaWouldn't it be easy spamming yourself a good rating that way once you've achieved limegreen?
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Re: -
fre 16 okt 2009 15.32.07 av SamiNo, because users who don't have an add-on need to create an account to rate sites, which fills the same authentication requirement as installing the add-on. User ratings are still valued exactly the same way, which means that ratings from new users aren't considered reliable until they have proven themselves. Therefore, it won't be any easier to improve your site's reputation by spamming ratings than it has been before.
re: comment versus feedback
fre 16 okt 2009 16.49.47 av g7wComments are available to Add-on users who've rated a site and wish to leave an opinion.
Feedback is defined as something anyone can do with or without the add-on.
This suggests a difference and IMHO should be labeled as such.
Maybe change the text from Write your comment to "Leave your feedback"
With WOT any member who leaves a Scorecard comment is identified by their username which links to their profile in case a dispute is made by the Site Owner or other WOT Member; this is called accountability and it ensures responsibility.
The CTN Feedback system should provide something similar.
If a registered WOT Add-on user, one who has a profile page, makes feedback then their username should link back to their profile. For all others there should be a mandatory (valid and required) email address associated with the feedback so the Site Owner can communicate if desired. Naturally, email would be hidden from public view. Example would be like "signing a guest book."
Spam...
There will always be abuse with these systems, unfortunately spam finds it's way into everything. Scorecard comments are strictly controlled by the WOT System, only the person who made the comment can edit/delete it or in rare cases by WOT Administration - this should remain as is. CTN Feedback made by non-addon users should be accessible to the Site Owner for maintenance, including deletion.
Graphic's
Since CTN is a charged service, IMO the Site Administrator should have the option of customizing the look (CSS) of the various screens associated as well as removal of the WOT graphic replaced with the site logo (if any). An extreme example would the usage on a photographer's site that uses a dark theme - a white feedback popup doesn't look good against a black background.
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WOT Services Ltd. - gives us safety through Web of Trust.
WOT Community - gives us security through unity.
Thank you all
- G7W
WOT information
fre 16 okt 2009 17.51.39 av wehaveitallAs popular as WOT has become, not everyone has heard of it. On the window that opens when the CTN is clicked, webmasters should have the option to display a sentence or two about what WOT is.
For example:
"WOT Services Ltd. is a leading provider in internet security reputations, and currently has reputations for over 24,000 websites. Using our unique method, we have found that NAMEOFWEBSITE.com is safe in the following categories:
Child Safety
Vendor Reliability
Privacy
Trustworthiness"
Also, if a website has a yellow child safety rating, will they still be eligible for the CTC?
We rate the websites, the WOT staff creates, and advertises the add-on, and together, we make it all happen.